Step-by-step Facebook Ads for Beginners (Private Session)
The world of Facebook ads can help grow our businesses and expand the reach of our Facebook content…but with a zillion features and options, it can be terribly intimidating. I know it was for me. This course is for the rank beginner, who might have tried to learn a bit about it already, but might have scuttled under the bed at all the complication!
Although FB is far from a perfect system, it can be well worth the time and effort to learn how to reach the people there who need you. It’s one of the few media outlets with which you can reach thousands of perfect-for-you potential clients/readers/buyers for less than the cost of a dinner out. Over 2 billion people use it daily worldwide, over 300 million of them in the main English-speaking countries…so the potential is huge to allow us to help many, many more people by using its tools correctly.
In this hands-on session, we’ll start with the bare basics, identifying the perfect people for your business to reach, what traits they may share, and how to use Facebook’s massive set of data to find people most likely to engage with you.
For you to keep:
- The video or recording of our session together, so you can refer back to it anytime
- We’ll build actual audiences in both the “Boost” and full-on ad creation – on your Facebook account so you can use them moving forward
- Access to my regular clients-only Office Hours online (Zoom) chats to ask questions and get answers
To do first:
You will need to have a Facebook Business Page set up before we begin
None. But be sure you have a working camera, microphone & speakers on your computer before we begin, as the session will be held on Zoom. You will get the most out of this session if you have at least some idea of the ideal client, reader, donor you’d like to reach.